Once resting at sunset, now partying all night long! Our country's nighttime economy is on the rise.
According to relevant data, nighttime consumption covers multiple sectors such as catering, shopping, cultural tourism, sports, etc., and is injecting new momentum into the urban economy with diversified business formats and immersive consumer experiences. During this year's national summer cultural and tourism consumption season, about 39,000 cultural and tourism consumption activities will be held nationwide, while the total expenditure on nighttime tourism in China last year was nearly 2 trillion yuan.
Latest