PopMart: LABUBU's revenue in the first half of the year increased by 668% year-on-year.

date
20/08/2025
On the morning of August 20th, the Bubble Mart 2025 mid-year performance conference was held in Hong Kong. Bubble Mart's Chief Operating Officer and President of China, Mr. Si De, stated that IP has always been the core of Bubble Mart. "In the first half of this year, we witnessed Labubu becoming a world-class super IP, and at the same time, several of the company's IPs have experienced rapid growth." In the first half of the year, Bubble Mart had a total of 5 IPs with revenues exceeding 1 billion yuan, and 13 IPs with revenues exceeding 100 million yuan. Among them, Labubu's revenue reached 4.81 billion, surpassing the full year of last year, achieving a 668% year-on-year growth, with a gross profit contribution of 1.36 billion, a 73.5% year-on-year growth. Scout panda, Crybaby, and Dimoo also achieved revenues exceeding 1 billion yuan, all experiencing more than 100% year-on-year growth.