Xiaomi's Lu Weibing: Xiaomi SU7 Ultra has exceeded 10,000 units in cumulative sales, with high-end products in all categories continuing to accelerate.

On August 19, Lu Weibing, partner and president of Xiaomi Group, revealed during the performance conference call that this year Xiaomi's goal in the Chinese market is to achieve a key breakthrough from high-end to ultra-high-end. The first-month sales of Xiaomi 15 Ultra increased by 70% to 80% compared to the previous year, helping Xiaomi successfully explore the market above 6000 yuan. The Xiaomi SU7 Ultra has been on the market for only 4 months, with a cumulative sales volume exceeding 10,000 units. It has won the top spot in sales of pure electric vehicles priced above 500,000 yuan in the first half of 2025. In China, for every 3 pure electric cars priced above 500,000 yuan sold, one is a Xiaomi SU7 Ultra.