Twelve ETF splits have occurred this year, beware of the low price "digital illusion".

Recently, multiple fund companies have announced the split of ETF shares, reminiscent of the "splitting" phenomenon seen during previous market rallies. Data shows that 12 ETFs have announced share splits so far this year. However, share splits essentially create the illusion of making the fund "cheaper", with the core purpose being to reduce investors' psychological barriers and enhance the market appeal of ETFs. Industry insiders suggest that fund splits are driven by a combination of market sentiment and institutional interests. Investors should not be misled by the "low price" appearance, but rather focus on the true investment value of the fund as the core basis for decision-making.