President Tang Hui and his delegation from Shede Wine Industry visited the China Alcoholic Drinks Association.

date
14/08/2025
According to the China Alcoholic Drinks Association, on August 12, Tang Hui, the president of Shede Alcoholic Drinks, led a team to visit the China Alcoholic Drinks Association. During the meeting, the two sides had in-depth discussions on topics such as the transformation and development of the baijiu market, diversified layouts of alcoholic drinks companies, and business innovation. President Tang Hui highlighted the recent business development of Shede Alcoholic Drinks. He stated that 2025 will be a challenging year for baijiu companies, and Shede Alcoholic Drinks has benefited from actively adjusting inventory to reduce the burden on distributors, optimizing product contribution structure, and quickly stabilizing the market. In the first quarter of this year, Shede Alcoholic Drinks achieved the total profit of the entire previous year, and in the second quarter it continued to show strong resilience. Currently, Shede Alcoholic Drinks' subsidiary Tuopai is vigorously developing the light bottle baijiu market, aiming to expand and strengthen the business. Among them, Tuopai's special grade T68 has shown a good development trend in the past year and a half, ranking among the top three in the high-end bottle baijiu category in key markets such as base markets and markets outside the province. In the future, Shede Alcoholic Drinks will rely on young entrepreneurial projects to cultivate the market for alcoholic drinks in third and fourth-tier cities, promoting the growth of light bottle baijiu and local specialty baijiu.