Organization: It is expected that the trend of high-endization in the global smartphone market will continue, and revenue growth is expected to outpace sales volume growth by 2025.

On August 7th, according to the latest market monitoring service released by Counterpoint Research, global smartphone market revenue in the second quarter of 2025 increased by 10% year-on-year, surpassing the $100 billion mark for the first time, setting a new record for the second quarter. In contrast, global smartphone shipments only increased by 3% year-on-year. At the same time, the global average selling price in the second quarter of 2025 also reached a new high, increasing by 7% year-on-year to nearly $350. Looking ahead, the organization predicts that the trend of high-end smartphones in the global market will continue, and revenue growth in 2025 will surpass sales volume growth.