Jia Yu Capital's Wei Zhe discusses Pop Mart: Low-cost trial and error is the secret recipe, the next hit product is on the way

date
16/06/2025
Regarding the future direction of Pop Mart, Wei Zhe believes that its position in the trend toy market is very solid, whether in terms of revenue or profit, other competitors are not at the same level as Pop Mart; Pop Mart has rich experience in IP operation, Wei Zhe believes that the next explosive IP after Labubu is Crybaby, and there may be more new IPs in the future.