Apple plans to launch a dedicated video game application for its devices.

Apple is planning to launch a dedicated video game app on its devices, which will come pre-installed on iPhone, iPad, Mac, and Apple TV later this year. This app will serve as a game launcher, focusing on showcasing in-game achievements, leaderboards, communication records, and other activities, while also providing editorial content, access to the App Store's gaming section, and promotion of the Arcade subscription service. This app will replace the existing Game Center and is one of Apple's efforts to enhance the gaming experience on its devices. Currently, in-game purchases and app purchases contribute about two-thirds of the revenue to the App Store.