Cuihua Jewelry: Ancient method gold is the company's key development direction.

Cuihua Jewelry stated at the online annual report briefing held on May 7, 2024, that traditional gold is the company's key development direction. The company has always focused on diversifying its gold products, with traditional gold being a unique and crucial part of its product system due to its unique craftsmanship and profound cultural significance. The company places great emphasis on the inheritance of intangible cultural heritage, introducing the traditional craft of flower inlay into the production process of traditional gold. By increasing research and development investment, actively exploring the exquisite integration of traditional craftsmanship and modern design, the company strives to launch more innovative and high-quality traditional gold products that meet the increasingly diverse needs of consumers. Additionally, by incorporating the unique charm of flower inlay craftsmanship, these traditional gold products enhance the company's brand image, strengthen market competitiveness, and lead the new trend in gold consumption.