Flying Pig: "May Day" customized travel bookings have increased by over 80%, while bookings for traditional destination customized travel have more than tripled.
Today, Fliggy released the "2025 May Day Holiday Travel Quick Report". As of May 5th, the average per capita travel consumption amount increased significantly compared to last year's May Day holiday. From the booking trend, the trend of extending the holiday or combining holidays to make a longer break is more significant than last year, with the peak return period delayed and the overall playing cycle longer compared to last year. Fliggy data also shows that the momentum of high-end quality consumption is stable, with bookings for high-star hotels directly operated by Fliggy increasing by more than 20% compared to last year's high base; in terms of outbound travel, the average booking volume per person has greatly increased compared to last year, continuing the same trend as last year's May Day holiday, indicating that consumers prefer to travel deeper and experience richer experiences at once. In addition, the booking volume of customized tours increased by over 80% compared to last year, with old destinations with rich tourism resources such as Beijing, Tibet, Shaanxi, Xinjiang, and Sichuan particularly prominent, with the booking volume of related products increasing by an average of over 300% compared to last year, and 5-10 person small group customized tours are especially popular.
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