Report shows: Trade-in program drives the update and upgrade of the household appliance market.

The recent release of the 2024 Chinese consumer goods market operation status and 2025 trend outlook by the China National Commercial Information Center shows that the policy of trading in old for new has significantly boosted appliance sales while accelerating the development of the appliance market towards intelligence and environmental friendliness. The report indicates that intelligence is becoming an important direction for the development of the appliance market. With the continuous upgrade of technologies such as the Internet of Things and artificial intelligence, appliance intelligence is no longer limited to the improvement of individual functions, but is moving towards whole-house intelligence and scene linkage. Many appliance companies are actively exploring the deep integration of AI big models with appliance products, emphasizing the naturalness of human-machine interaction, the precision of personalized services, and the intelligent coordination of home ecology, continuously creating new scenarios and optimizing consumer experiences.