The General Administration of Market Supervision has deployed strict governance of prominent issues with alcoholic products across the country.

Recently, the State Administration for Market Regulation has deployed local market supervision departments to carry out comprehensive governance of prominent issues in the alcohol industry, cracking down on illegal and irregular behaviors in order to effectively protect the food safety and consumer rights of the people. This comprehensive governance will focus on five key areas of concern. Local market supervision departments will comprehensively strengthen supervision and law enforcement in all aspects of the production and processing, food sales, catering services, and promotional marketing of alcohol products. They will comprehensively use administrative licensing, supervision inspections, random monitoring, and law enforcement inspections to strictly handle a number of key cases, clean up illegal black dens and workshops, punish criminals, and expose typical cases. At the same time, they will strengthen standard guidance and technical support, guide enterprises to improve product quality, and promote the high-quality development of the alcohol industry.