Ministry of Commerce: From January to October, the online retail sales of smart wearable devices such as AI glasses and smart watches increased by 23.1% year-on-year.

On November 20, the Ministry of Commerce released a statement, in which the person in charge of the Ministry of Commerce's e-commerce department introduced the development of China's e-commerce from January to October 2025. According to data from the National Bureau of Statistics, online retail sales in China increased by 9.6% year-on-year from January to October. Intelligent products, online services, and instant e-commerce showed remarkable growth. According to big data monitoring by the Ministry of Commerce, the online sales of smart wearable products such as AI glasses and smart watches increased by 23.1%, online service consumption increased by 21%, and online purchases of vouchers for offline dining experiences increased by 25.1%. The demand for instant e-commerce and convenience consumption fuelled a 24.3% increase in sales. The Ministry of Commerce's e-commerce department person in charge introduced the development of China's e-commerce from January to October 2025 The Ministry of Commerce deeply implements the spirit of the Fourth Plenary Session of the 20th Central Committee of the Communist Party of China and promotes the sustained and healthy development of China's e-commerce. From January to October 2025, China's e-commerce played an active role in boosting consumer confidence, promoting the construction of modern industrial systems, and expanding high-level opening up to the outside world, continuously unleashing new dynamics of commercial development. Digital consumption is helping to expand domestic demand and benefit people's livelihoods. Digital consumption and quality e-commerce create new demands through new supplies, continuously stimulating consumption potential. According to data from the National Bureau of Statistics, online retail sales in China increased by 9.6% year-on-year from January to October. Intelligent products, online services, and instant e-commerce showed remarkable growth. According to big data monitoring by the Ministry of Commerce, the online sales of smart wearable products such as AI glasses and smart watches increased by 23.1%, online service consumption grew by 21%, and online purchases of vouchers for offline dining experiences increased by 25.1%. The convenience consumption demand of instant e-commerce led to a 24.3% increase in sales. Industrial e-commerce is helping with digital transformation. Connecting with and enhancing small and medium-sized enterprises' digital transformation and flexible manufacturing capabilities, major e-commerce platforms have carried out more than 400 industrial e-commerce interactions, driving a 5.5% and 3.4% increase in the transaction volume of monitored industries such as textiles and pharmaceuticals. The "Digital Commerce Boosts Agriculture" event was held in Shandong, linking up with Shanxi, Gansu, Jiangxi, and other areas to promote e-commerce empowerment for specialty Shenzhen Agricultural Power Group sales. According to big data monitoring by the Ministry of Commerce, from January to October, the sales of Shenzhen Agricultural Power Group and rural online retail increased by 9.5% and 7.5% respectively. "E-commerce along the Silk Road" is helping to share China's vast market. Building high-quality cooperation practices for the Belt and Road Initiative, the construction of "E-commerce along the Silk Road" cooperation pilot zones has produced 12 innovative practice cases and replicated them nationwide. The "E-commerce along the Silk Road Benefits the World" campaign has promoted China's vast market as a global opportunity. The "Silk Road Cloud Products" e-commerce month was launched during the 8th China International Import Expo, featuring activities such as "African Goods," "ASEAN Goods," "SCO Cloud Products," and "Buying at the BRICS," linking e-commerce platforms, brand companies, partner countries' national pavilions, and offline commercial districts to promote the import of high-quality overseas products. From January to October, sales of imported goods on key monitoring platforms grew by 8.9%, with sales of Uzbekistan sweets and Thai mangosteen increasing by 73.7% and 39.9% respectively. This article is taken from the official website of the Ministry of Commerce; Editor: Chen Xiaoyi.