HUITONGDA NET (09878) Create three strategic projects in the supply chain, brand cluster drives the release of capital market value.

On February 28, 2025, HUITONGDA NET (09878) held a "Self-owned Brand Cluster Strategic Conference," where President Xu Xiuxian first revealed three major strategic projects in the supply chain and announced 4 major categories, including home appliances, alcoholic beverages, cleaning products, and home furnishings, as well as 9 brand clusters and new products. As an industrial internet company focusing on township markets, Huitongda continuously improves the efficiency of the entire industry chain through digital technology and supply chain capabilities, creating more profits for brand factories, member stores, and partners, further releasing the value expectations of the capital market for supply chain innovation and scale growth. Xu Xiuxian stated that based on the needs of C-end consumers, member stores, and brand factories, Huitongda has conducted in-depth thinking and layout around supply chain design, product development operations, and innovative technology applications to continuously drive consumer markets and improve the efficiency of the entire industry chain, bringing more profits to brand factories, supply chain partners, and member stores. "AlphaTech is an industrial internet company that serves primarily township stores using digital technology and supply chain capabilities. In the current era where technology and consumption are the main themes, with new technologies such as AI driving industry transformation, we will firmly collaborate with partners across the entire industry chain to create a win-win situation and demonstrate and share greater platform value." Initiative: 9 major brand clusters released, Huitongda continues to "upgrade the industry" Following the announcement of the comprehensive start of the "industry upgrade" last August and the alcoholic beverage strategic and new product launch conference in November, Huitongda has once again taken another step at a high frequency and fast pace. This conference covered four industry categories: home appliances, alcoholic beverages, cleaning products, and home furnishings, with the initial release of 9 brands including Thomson, Ardisia, Yajia, Lamborghini (thermal energy), Cohen, Forbidden City, Peach Blossom Pond, Xi Wu Shuang, and Forest Sparrow. Along with the new products launched at the conference, there were over a hundred different items. Doctor Shen, head of the Brand Business Department, explained that from an industry perspective, the self-owned brand cluster created by Huitongda enables brand factories, supply chain partners, and member stores to "sell more and make more money," thereby creating more benefits. From a retail market perspective, Huitongda is laying out various efficient supply chain models in manufacturing and production to create higher quality and cost-effective "ultimate products" for consumers. "Our goal is to create several super products valued at over a billion in the next 10 years and build two super brands valued at over a hundred billion. Therefore, Huitongda's self-owned brand team will focus on product development, brand management, channel construction, and service guarantee in all directions." Accelerate: Deepen supply chain model innovation, focus on market demand, and layout three major projects "The supply chain services provided by Huitongda mainly revolve around three types of customer demands: consumer demands from the C-end, rural consumers who want to buy good products at a lower price; member store demands, which aim to expand business and increase profits; and brand factory demands, which need to quickly penetrate the township market and scale up at low costs." At the conference, Xu Xiuxian fully and comprehensively explained Huitongda's three major supply chain strategies - The Brand Express Project, through strategic cooperation with brand manufacturers, aims to create a "TOP cooperation + short chain + S2B2C digital tool" digital supply chain to meet the needs of consumers and member stores with brand preferences. This initiative allows rural consumers to enjoy the same goods, prices, and services as urban areas, enables township stores to increase "traffic" through official channels and expand their business, and enables brand factories to reach the township market directly while visualizing the entire circulation process. The Self-owned Brand Ecological Group Project delves into product research and production, constructing a "self-owned brand + production based on demand + short chain" flexible supply chain to meet the preferences of cost-effective consumers and member stores, promoting brand rotation and seamlessly integrating production and demand to enhance supply chain efficiency and activate idle production capacity. The Open Smart Supply Chain Platform Project, through the construction of a "POP supply chain hub + AI transaction engine," allows more brands to enter the township market and provides township stores with more product choices. This initiative meets the long-tail demands of the township market, activates domestic demand, and stimulates consumption. "In 2025, Huitongda aims to accelerate efforts in these three major strategies: developing 5 to 10 TOP collaborations in high-growth categories; continuously deepening product development operations for the 9 major brand clusters; and rapidly implementing a one-stop digital trading platform empowered by AI." Xu Xiuxian stated that Huitongda will adhere to the "reverse + short chain + digital" supply chain innovation, firmly advancing the three major supply chain projects to enhance the efficiency of the entire industry chain, achieve mutual benefits for producers, distributors, and consumers, and fulfill the corporate mission of making "rural life better."