Economic Daily: It is time to squeeze the bubble of orders in the auto industry.

date
27/09/2025
The Economic Daily article stated that as the competition in the automobile market, especially in the new energy vehicle race, heats up, some companies are resorting to exaggeration and false publicity by massively inflating pre-sale orders in order to gain an advantage in the short term. The key to reducing the water content in order data lies in establishing a more transparent industry supervision mechanism. The involvement of third-party organizations, real-time disclosure of delivery data, and the establishment of a system for authentic user reviews will all be effective ways to restore the truth of the market. At the same time, regulatory authorities should strengthen the verification of pre-sale data from car manufacturers. Malicious falsification of pre-sale data that leads to a significant difference from the actual delivery volume, once identified, should be heavily punished to make those who engage in exaggeration and false advertising pay the price.