Han Ga In's endorsement in China has been cancelled? Agency: It has not been cancelled, just postponed.

Recently, well-known South Korean actress Jun Ji-hyun has been caught in a controversy due to her leading role in the TV drama "The Silent Sea", with many lines and scenes involving China sparking debates on social media. Several international brands endorsed by her have taken down ads and promotional materials related to Jun Ji-hyun to varying degrees. According to industry insiders, this controversy has led to a virtual collapse of her commercial chain in the Chinese market, with estimated losses of over 200 million yuan in penalties and advertising replacement costs. Jun Ji-hyun's team denied on the 23rd that her participation in the South Korean drama "The Silent Sea" had led to the cancellation of advertising shoots by Chinese companies. Her agency responded that the cancellation of her Chinese endorsements was not true. The planned events and advertising shoots were indeed postponed, not cancelled. The postponement was decided before the public broadcast of "The Silent Sea" due to local reasons at that time.