Uber (UBER.US) launches Safari hunting service in Kenya, targeting a $4.3 billion market opportunity.

Wisdom Finance APP learned that Uber (UBER.US) has launched Uber Safari service, offering adventure tourism services to Nairobi National Park in Kenya. This park is the only wildlife conservation area located within a capital city in the world. Through Uber Safari service, passengers can pre-book daytime or nighttime adventure activities on the app, participate in a three-hour guided tour, and observe lions, rhinos, buffaloes, and leopards.