IDC: The shipment volume of the learning tablet market in China in the second quarter increased by 44.6% year-on-year.

Recently, the international data company released the "Quarterly Tracking Report on the Chinese Learning Tablet Market in the Second Quarter of 2025." IDC data shows that the shipment volume of the Chinese learning tablet market in the second quarter of 2025 was 1.54 million units, an increase of 44.6% year-on-year. Product functionality upgrades, intensified price competition, expanded sales channels, manufacturer promotions, and national subsidies have collectively driven the expansion of the market size. The "Matthew Effect" in the Chinese learning tablet market is becoming increasingly apparent, with top manufacturers continuously consolidating their competitive advantages. According to IDC data, in the second quarter of 2025, Homework Help, iFlytek, Xueersi, BBK, and Xiao Yuan ranked among the top five in terms of market shipment volume, with a combined market share of 82.3%.