Mini Labubu is on sale: Still popular, but the resale market premium is lower than the previous generation.

date
29/08/2025
On the evening of August 28th, the new product "THE MONSTERS Heart Code" series of TAKO plush pendants blind box went on sale online at Bubble Mart, once again causing a sensation. Journalists that evening checked the product on the Bubble Mart mini program and found that the "delivery to home" option was sold out, while the "pick up at store" option was also sold out at multiple stores. On a certain second-hand trading platform, the search volume for the term "Labubu Heart Code Takoresin" has recently surged, and the term "Labubu Heart Code" has appeared on the hot search. Some businesses are selling the "Heart Code" series Labubu at a higher price, but based on their prices, the current premium in the second-hand market for this series is lower than the premium during the release of the "High Energy Ahead" series.