Shoulu Hotel: Net profit in the first half of 2025 was 397 million yuan, a year-on-year increase of 11.08%.

The announcement from Shoulv Hotel states that in the first half of 2025, the operating income was 3.661 billion yuan, a year-on-year decrease of 1.93%; and the net profit was 397 million yuan, a year-on-year increase of 11.08%. The company will continue to promote core strategies such as "development first, product-oriented, member-centric, and management first", seize the peak season of summer, improve quality and efficiency through high-quality service experience and enhanced digitalization, enhance quality, efficiency and promote business performance improvement.