Adult product brand TENGA's first exclusive store in China has joined Meituan.

The first flagship store of the internationally renowned adult product brand TENGA officially debuted in Shanghai, China. Interface News exclusively learned that TENGA's first store in China has partnered with Meituan to offer instant retail services. According to sources, Meituan has recently reopened the channel for adult product merchants to join, but the entry threshold has significantly increased. At this stage, it will prioritize high-quality brand merchants such as flagship stores and chain stores, and will rigorously consider factors such as merchant service quality, product quality, operational capability, supply chain efficiency, order fulfillment, logistics quality, and after-sales support. According to Interface News, TENGA products have mainly relied on retail terminal distribution in China in the past, and the sales through Meituan's instant retail platform have more than doubled year-on-year in the past year. Based on this success, after the establishment of the brand's first store in China, they have chosen to prioritize an exclusive partnership with Meituan. Interface News reporters discovered in the Meituan App that TENGA's flagship store has already listed most of their popular products, and the store offers Meituan-special delivery with full privacy in the shipping process.