Riders upgrade to "Urban Knights," Ele.me and Taobao flash purchase comprehensively enhance rider protection and incentive system.

Ele.me Chairman and CEO Van Yu released an internal letter today, announcing that all delivery riders on the platform will officially be upgraded to "City Knights". The platform will comprehensively upgrade the system for rider protection, incentives, care, and development, and plans to change the uniforms for riders. This move aims to pay tribute to the rider community, open a new stage in the professionalization of delivery riders, make the emerging profession of delivery riders more professional, secure, and progressive, and gain recognition and respect from the entire society.