The "Gold +" strategy is heating up in the domestic asset management industry.

date
16/08/2025
Although the price of gold has been in a volatile period since May, this has not stopped various financial products involving gold assets from being launched one after another. At the same time, the "gold+" strategy is heating up in the domestic asset management field. Reporters have noticed that institutions such as CMB Wealth Management and Ningbo Bank Wealth Management have launched a series of "gold+" wealth management products, highlighting their differences from other wealth management products by identifying them with the "gold+" label in promotional materials. Wang Lixin, CEO of the China region of the World Gold Council, told reporters that with the decline in fixed income rates, the attractiveness of "gold+" products has increased. At the same time, compared to individual direct purchases of gold, "gold+" products managed by professional institutions can help investors stabilize their investment psychology and behavior.