Counterpoint: The shipment volume of the international smart glasses market in the first half of the year increased by 110% year-on-year.

According to the Counterpoint "Global Smart Glasses Shipment Tracking" report obtained by the Wisdom Finance App, the shipment volume of the international smart glasses market in the first half of 2025 increased by 110% compared to the previous year. The strong demand for Ray-Ban Meta smart glasses and the entry of new manufacturers such as Xiaomi, RayNeo, and some small brands have driven this growth. AI smart glasses accounted for 78% of the total shipments in the first half of 2025, higher than the 46% in the first half of 2024 and 66% in the second half of 2024, mainly due to the dominant position of Ray-Ban Meta AI glasses. The annual growth rate of the AI smart glasses sub-market exceeds 250% in 2025, significantly surpassing the overall market.