Last weekend, Tmall flash sales peak exceeded that of Meituan.
According to reports on August 11th, it was learned that on August 8th and August 9th, the daily order volume of Taobao Flash Sale exceeded that of Meituan for the first time. A person close to Meituan said that Taobao Flash Sale is surging forward with no intention of stopping, as the profits from e-commerce are substantial and give them the confidence to splurge. "At this time, any business details are not so important, as long as Taobao Flash Sale can maintain fulfillment efficiency and user experience during peak periods, it is enough." Several Meituan employees said they have patience for long-term competition, but also some discontent. A Taobao Flash Sale insider admitted that scale is currently very important, but he said that the growth in market share is a natural process, and the current internal focus is on improving efficiency. He said, "The management's requirement is to maintain the rhythm, steadily improve market share, expand product categories, and adjust structure."
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