Five departments: Launching the "Aging-friendly Assistance for Enterprises" activity for high-quality elderly products in 2025.

The Ministry of Industry and Information Technology and four other departments have launched the "Aiding the Elderly and Supporting Enterprises" campaign for high-quality elderly products in 2025, which will take place from July to December 2025. The key tasks of the campaign include promoting innovation in elderly products, meeting the diverse and specialized needs of the elderly population, encouraging research institutes, industry associations, and key enterprises to build databases on the behavioral characteristics of the elderly population, releasing reports on insights into the needs of the aging population, and leading the development of new trends and trends in elderly products.