Taobao flash sale: Night orders from more than 640,000 stores nationwide have increased by over 100% compared to the previous period.

According to Sina Technology, since July, the 50 billion platform consumption vouchers for Taobao's flash sale have directly driven the growth of nighttime orders in Guangzhou, Shenzhen, Jinan and other cities by more than 2 times, with a month-on-month increase of over 100% for nighttime orders in over 640,000 stores nationwide. At the same time, the demand for consumption in more nighttime offline scenes such as campsites, scenic spots, hotels and more has been activated, leading to a growth of over 200% in sales of various categories such as snacks, beer, and ice cream.