Uber (UBER.US) faces resistance in expanding in India! Local ride-hailing unicorn Rapido launches a counterattack with its unique business model.

Wisdom Finance APP has learned that a little-known unicorn ride-hailing company outside of India is attracting users at a faster pace than Uber, disrupting the expansion efforts of the San Francisco-based giant in key growth markets. According to reports, Rapido, headquartered in the southern Indian city of Bangalore, has completely changed the local transportation industry with its low-cost motorcycle rental service and unique pricing model. Last year, this startup's app downloads surpassed Uber and another major local competitor in India, Ola. The co-founder of Rapido stated in an interview that the company has achieved profitability for the first time, laying the groundwork for a possible future IPO.