Zhejiang launches "Zhe Li Xiao Ge Code" to facilitate last mile food delivery.

On the 4th, Zhejiang launched the "Zhe Li Xiao Ge Ma", solving the distribution difficulties faced by food delivery riders such as difficulty entering doors, parking, and finding buildings. It is understood that the "Zhe Li Xiao Ge Ma" relies on the Alipay platform, and online delivery personnel can obtain their exclusive QR code after completing real-name authentication. The QR code has three main functions: firstly, "One code for smooth travel", riders only need to scan or touch the code for 3 seconds to quickly pass through the entrance of residential areas; secondly, "One code for direct access", integrating various service scenarios to provide accurate navigation for riders; thirdly, "One code for sharing", breaking through the data barrier between platforms and property management, building an efficient collaborative management mechanism. In addition to access functions, "Zhe Li Xiao Ge Ma" also integrates warm stations, rider apartments, and "Ai Xin" restaurants and other service resources to effectively solve the practical difficulties faced by the rider group.