Promoting consumption and fighting against burnout, Taobao Flash Sale has launched a 50 billion subsidy plan.

On July 2nd, Taobao Flash Sale announced the launch of a subsidy plan of up to 500 billion yuan, which will directly subsidize consumers and merchants with a total of 500 billion yuan over 12 months. By issuing large amounts of red envelopes, free order cards, and offering official subsidies on fixed-price goods, consumers will enjoy discounted and convenient services. This will further stimulate consumption vitality. At the same time, measures such as store subsidies, product subsidies, delivery subsidies, and commission reduction will be implemented to promote business growth for merchants.