In the first quarter, the shipment of smart glasses in China doubled.

Since the beginning of this year, the smart glasses market in China has been heating up. The latest report from IDC shows that in the first quarter of 2025, China's smart glasses market shipment volume reached 494,000 units, a year-on-year increase of 116.1%. Among them, the shipment volume of smart glasses for audio and video shooting in China was 359,000 units, a year-on-year increase of 197.4%. IDC predicts that the global smart glasses market shipment volume in 2025 is expected to reach 14.518 million units, a year-on-year increase of 42.5%, with China's market shipment volume expected to reach 2.907 million units, a year-on-year increase of 121.1%. The growth in smart glasses sales is mainly due to three factors: first, the development and deep integration of artificial intelligence large models and augmented reality technology. The maturity of AI large models significantly improves the interaction capabilities and practicality of smart glasses, while breakthroughs in AR technology enhance the user experience of smart glasses. Second, national subsidy policies include smart glasses, significantly improving the product's cost-effectiveness and stimulating market demand to a certain extent. Third, manufacturers continue to introduce new products, with products moving towards lightweight and diversified directions to cover various scene demands.