Luo Yonghao's Baidu e-commerce debut: GMV exceeds 55 million, with some categories surpassing real person's first show.
On June 15th, Luo Yonghao's live stream on Baidu E-commerce attracted over 13 million viewers. The Gross Merchandise Volume (GMV) exceeded 55 million yuan, with some core categories such as 3C and food products surpassing the sales volume of Luo Yonghao's first live show in May. This set a new record for live streaming sales by digital influencers.
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