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At today's NIO communication meeting, NIO founder, chairman, and CEO Li Bin said that the pricing of the ES8 is indeed a bit lower than expected. "Does this prove that the ET9 also puts pressure on them? I met Yu Chengdong that day and asked him why he set the price so low." Li Bin believes that buying the ES8 and buying the NIO ET9 are two different groups of people, and NIO has not seen any cancellations of ET9 orders after the ES8 was launched because they are really different users. "Of course, the launch of the ES8 is very good. Originally, when we were the only ones doing it, everyone felt a bit abrupt. Now with two brands and two models going to challenge the core market of BBA in the luxury sedan segment, this is a good thing. It's good to buy both the S800 and the ET9." he said. (Sina Technology)
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