JieXin Consumer Finance has officially changed its name to JD Consumer Finance.

According to the Tianyancha App, recently, Jie Xin Consumer Finance Co., Ltd. underwent a change in business registration and changed its company name to Tianjin Jingdong Consumer Finance Co., Ltd. New shareholders include Guangzhou Jingdong Trade Co., Ltd., Internet Banking Online Business Service Co., Ltd., China Foreign Economic and Trade Trust Co., Ltd., and others. At the same time, the registered capital decreased from 7 billion RMB to 5 billion RMB. The company was established in November 2010, with Zhang Hanchun as the legal representative. Its business scope includes issuing personal consumer loans, accepting deposits from domestic subsidiaries and domestic shareholders, borrowing from domestic financial institutions, etc. It is currently jointly owned by Home Credit N.V. and the aforementioned new shareholders. According to media reports, the Tianjin Financial Supervision Bureau recently issued a reply regarding the name change of Jie Xin Consumer Finance Co., Ltd., approving the company's change of Chinese name to "Tianjin Jingdong Consumer Finance Co., Ltd." This also means that the "Jie Xin Consumer Finance" brand will officially exit the historical stage in China after 15 years of operation.