Shanghai: Support leading domestic and international brands to open high-level flagship stores and hold inaugural events.

date
22/05/2025
The General Office of the Shanghai Municipal People's Government has issued the "Shanghai Special Action Plan to Stimulate Consumption". It mentions promoting high-quality development of the first-sale economy. Supporting leading domestic and foreign brands to open high-level flagship stores and hold first-sale events. Piloting convenient inspection measures for first-imported consumer goods and a fast customs clearance model for imported cosmetics. Promoting the first launch of international brands and domestic trend brands in conjunction with major events such as the China International Import Expo, "May 5th Shopping Festival", and "Shanghai Summer". Supporting time-honored brands to open new stores, flagship stores, and develop new and trendy products.