Tianyin Holdings' secretary office staff: Currently, we have not received any notice of price reduction. Apple usually does not issue official price reduction notices.

Recently, there were rumors in the market that Apple had issued a price adjustment notice to its channel partners, with a significant price reduction of up to 2500 yuan for the iPhone 16 series. In response to this, a Blue Whale News reporter, posing as an investor, called the secretary of the board of directors of Apple channel partner Tianyin Holdings. The related staff said, "We have not received any paper notice from above." In addition, the staff also explained, "Apple usually does not release official price reduction notices. The prices of its products, such as phones, headphones, and other 3C products, are considered futures prices and fluctuate daily. For example, in the case of phones, as the time of new product launch approaches, the price will continuously change. For instance, when a new model is released in September with a price of 12,000 yuan, the channel purchase price of the old model may decrease to eight or nine thousand yuan when the new model is launched the following year. Specific prices depend on market demand. This kind of price fluctuation is common in Apple products and there is no specific official price reduction business process."