Douyin (Chinese version of TikTok) live streaming announces refined governance, with a 25% decrease in improper behavior of encouraging viewers to give gifts to hosts in the first quarter.
Douyin Live announced further refinement of governance measures, with a focus on strengthening the "economic" management of violators who induce consumer misconduct, freezing funds, conducting withdrawal assessments, delaying settlements and other measures for violative sessions, continuing to provide good consumer services for both anchors and users, and creating a healthy and compliant live broadcast ecosystem. In the first quarter of 2025, the platform saw a 25% decrease in violations of anchors inducing rewards.
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