GEEKcore initiates a channel transformation and introduces an agency model.

After the adjustment of senior executives, the Jike brand is also undergoing rapid channel transformation. It was learned that Jike, which previously used a direct sales model in channels, has introduced a partnership model to fill the channel layout gap in the sinking market and accelerate the realization of this year's sales targets. It is understood that the core of Jike's partnership model is the agency system, not the traditional distributor model. Partners mainly provide sales, delivery, and after-sales services for users, who still place orders and invoice through the Jike official app, maintaining order-based production. Whether it is a direct sales store or a partner store, the Jike vehicles sold are at a uniform national retail price, and the service standards and user experience of the stores are consistent. In the future channel development strategy planning, Jike will adopt a "direct sales as the main, partnership model as the auxiliary" model.