Lates News

During the May Day holiday in 2025, reporters visited many popular new energy brand stores and found that "smart driving," which was once the "main promotional point," is gradually fading out as the core message of car companies' product promotions and even becoming a hidden term of "you ask me and I'll tell you." Among the car stores visited by reporters, Ideal, Xiaomi, NIO, Avita, and Xiaopeng, among others, have all made significant changes in their product promotions, with only a few still using "smart driving" as their promotional focus. Just today, Xiaomi adjusted the wording on the pre-order page for the SU7 new car, changing "smart driving" to "assisted driving." The Xiaomi Pilot Pro equipped in the standard version of the Xiaomi SU7 was renamed from "Xiaomi smart driving Pro" to "Xiaomi assisted driving Pro;" while the Xiaomi HAD equipped in the Xiaomi SU7 Pro and Xiaomi SU7 Max was renamed from "Xiaomi smart driving Max" to "Xiaomi end-to-end assisted driving." (Xin Xiao Fei Ri Bao - New Consumer Daily)