Middle finger property research: from expanding scale to increasing performance. The property management industry is gradually entering a stock market.

Zhitong Finance APP learned that according to a study by China Index Research, in the context of the real estate market downturn, the property management industry is gradually entering a competition in the existing market. The growth rate of managed area by the top 100 property service companies has further decreased. By the end of 2024, the average managed area of the top 100 enterprises is 69.463 million square meters, with a year-on-year growth of 2.18%, a decrease of 4.03 percentage points from the previous year. In this context, property enterprises first focus on a deep layout of core areas and key cities. More and more companies are gradually reducing the number of core cities, clearly defining scale targets for individual cities or even smaller areas, in order to concentrate resources and continue regional penetration. In addition, they also focus on specific formats and fields for deep cultivation, such as high-end office and business services, and professional and intelligent hospital services.