The 140th Canton Fair rolls out over 50 innovative measures to enhance service efficiency.

The 140th Canton Fair will be held in Guangzhou in three phases from October 15 to November 4. This session of the Canton Fair has introduced more than 50 innovative measures in areas such as smart applications and supporting trade services, providing exhibitors and buyers with end-to-end services and improving the overall efficiency of supply and sourcing matchmaking. This Canton Fair will embed technologies such as artificial intelligence and big data into the entire exhibition process, launching for the first time 22 smart application scenarios and 16 AI-featured applications, and taking the lead in China's exhibition industry in achieving booth-level navigation throughout the venue and AR information display at booths, with indoor booth navigation accuracy reaching 1 meter and covering more than 75,000 booths. In addition, exhibitors and buyers can exchange electronic business cards by scanning a QR code, AI automatically generates meeting summaries, and the system automatically archives customer information and screens high-intent orders.