672 first stores landed in Beijing in the first eight months

672 first stores opened in the city, and 738 launch events, debut shows, first exhibitions, and premieres were staged in successionthis is the impressive scorecard of Beijing's first-store economy from January to August this year. Since the beginning of this year, Beijing has continued to attract well-known domestic and international brands to open first stores in the city, with international brand first stores from more than 20 countries and regions setting up shop in the capital, injecting strong momentum into the consumer market. A relevant official from the Beijing Municipal Commerce Bureau said that Beijing will continue to make good use of the pilot construction funds for new consumption formats, new models, and new scenarios to support shopping malls, commercial streets, cultural and museum venues, sports venues, cultural and creative parks, and parks and scenic areas in launching debut spaces that integrate brand displays, first launches and debut shows, and experiential consumption; and support shopping malls, commercial streets, and business districts in clustering domestic and international brand first stores, flagship stores, and innovative concept stores to form first-store cluster commercial carriers that bring together brands, feature diverse business formats, and showcase fashionable charm.