FIFA abandons new commercial proposal, UEFA expresses welcome.

date
01/08/2026
On August 1, local time, UEFA issued a statement welcoming FIFA's decision to abandon the proposal to establish a commercial subsidiary and sell part of the equity in events including the World Cup. The statement expressed gratitude to all fans, leagues, clubs, and players who opposed the plan. UEFA stated that this initiative was concocted by anonymous individuals at a rapid pace, and it is necessary to identify those responsible and hold them accountable. UEFA will work closely with its member associations and other continental federations to reflect on the causes of this incident and develop plans to ensure that similar events do not occur in the future. The statement also criticized FIFA President Gianni Infantino for failing to fulfill his promises.