JD will hold the world's first global simulated robot auction on May 22nd.

On the afternoon of May 18, 2026, the launch event of JD.com's 618 campaign was held. During the event, EricQi, head of the platform operations department of JD Retail Platform Marketing Center, announced that this year's "JD 618" promotion will feature ongoing auction activities during the preheating and launch period. He mentioned that on May 22, JD will hold the world's first simulated robot auction. Additionally, he also revealed that this year's JD 618 will officially start at 8 p.m. on May 30, and the promotion will continue until June 21. From May 13 to May 29 will be the "Heartbeat Shopping Season".