Keming Food: Conduct compliance inspections on the current use of all registered trademarks and logos.

date
08/04/2026
On April 8, Keming Food stated on the interactive platform that the company uses the term "handmade" in the product name because the product is produced using a specific machine production process, which replicates the unique chewy and smooth texture and classic taste that traditional hand-rolled noodles are known for, rather than indicating that the product is handmade. The product packaging all features a transparent window design, allowing consumers to see that the noodles are industrially produced based on their appearance, thus ensuring that consumers do not misunderstand the production process. The company has organized its legal and marketing departments to conduct a systematic compliance inspection on all registered trademarks and logos currently in use by the company. For any trademarks or product names that may cause consumer confusion or misunderstanding, the company will take proactive measures such as standardizing the use of logos and optimizing product packaging design to eliminate any misunderstandings for consumers. In the future, the company will upgrade its pre-compliance inspection standards for trademark registration and product naming to prevent similar issues from arising at the source. Additionally, the company will establish a regular market feedback collection mechanism to listen to consumer feedback and continuously improve product labeling and advertising content in a timely manner.