Baidu promotes the integration of large models with search and recommendation businesses, He Jingzhou is appointed as the head of Baidu APP development center organization.

On March 18th, Baidu appointed He Jingzhou from the original Big Model Algorithm Department to the Basic Model R&D Department to rotate to the Mobile Ecosystem Business Unit, serving as the leader of the Baidu APP R&D Center, reporting to Luo Rong. The previous leader Zhao Shiqi resigned for personal reasons. This rotation will promote the integration of big models with the search recommendation business, strengthening the application of big model technologies in core scenes such as search and recommendation. Prior to this, Baidu's MEG underwent organizational restructuring, merging all PC and mobile search businesses, with Li Xiaowan in charge of user production and operation business. At the same time, the Baidu APP R&D Center and the Experience and Quality Assurance Center were newly established.