Why did Liu Qiangdong choose to build yachts in Shenzhen?

date
25/02/2026
Reporters learned from the Qianhai Management Bureau that Sea Expandary Yacht Company officially registered and established its Chinese headquarters for yacht business in the Qianhai Guanwan area on February 9, 2026. During the "Thirteenth Five-Year Plan" period, Shenzhen will focus on the development of marine tourism industry and launch a series of cruise tours, yacht tours, and sea tours. The landing of the Sea Expandary Yacht's headquarters project in Shenzhen coincides with the perfect timing. The long-term goal of Sea Expandary Yacht is to develop into a high-end yacht industry demonstration benchmark based in the Guangdong-Hong Kong-Macao Greater Bay Area, radiating to Southeast Asia, and possessing international influence. This goal will also rely on the unique location of Shenzhen. Just a bay away, Hong Kong is the largest and most mature yacht import market in Asia, with 12,500 registered permanent yachts. Shenzhen Bay Yacht Club is the only designated port for "Guangdong-Hong Kong-Macao Yacht Free Travel" in Shenzhen, and more than 300 Hong Kong and Macao yachts have entered Qianhai.