Snapchat partners with Kantar to release the white paper "Globalization of Chinese brands in the eyes of Generation Z"

On October 31st, Snapchat and Kantar released the white paper "Globalization of Chinese Brands from the Perspective of Generation Z" and the list of "Top 50 Global Chinese Brands Most Loved by Generation Z". The top five are Tencent Games, Xiaomi, Xiami Music, Huawei, and MiHoYo.