HK Stock Market Move | KEEP (03650) rose over 7%. Recently launched a new benefit "Super AI Membership." AI development enters a new stage of productization.

KEEP (03650) surged over 7%, with a current increase of 7.39%, priced at HKD 1.89. Recently, Keep officially launched the 9.1 version of the Keep App, along with a new benefit called "Super AI Membership." This marks another significant product rollout following the announcement of its self-developed health and fitness model, Keepace.ai. The Super AI Membership integrates capabilities such as AI voice interactive running, eating, exercise, sleep analysis, and body age analysis into an independent service, aimed at users seeking in-depth personalized guidance. It provides a comprehensive exercise and health experience that covers planning, execution tracking, and effectiveness review. It is reported that the launch of the Super AI Membership also signifies Keep's transition from basic technical investment in AI to a new stage of productization and service development. The company stated that it will continue to invest in AI research and productization in the long term, gradually transforming technical capabilities into user-perceptible service experiences while exploring new commercialization pathways. More applications of AI in the sports and health sectors are expected to be released in the second half of this year.