HK Stock Market Move | TRIP.COM-S(09961) rose nearly 5% in the closing session. The plan for building a strong country in tourism has been released. Institutions suggest that regulatory pressure on OTA giants is expected to ease.

At the close of trading, TRIP.COM-S(09961) rose nearly 5%, and as of the time of writing, it was up 3.55% at 350.4 Hong Kong dollars, with a turnover of 1.225 billion Hong Kong dollars. On the news front, the Ministry of Culture and Tourism recently issued the "Fifteen-Five Plan for Building a Strong Tourism Country", proposing that by 2030, significant progress will be made in building a strong tourism country, with the number of domestic residents traveling reaching 8.3 billion, total domestic travel spending reaching 7.7 trillion yuan, inbound tourism reaching 190 million person-times, and total spending exceeding 150 billion US dollars. It is worth noting that Ctrip disclosed in January 2026 that it is under investigation by the State Administration for Market Regulation for anti-monopoly. China Securities Co., Ltd. pointed out that the regulatory pressure facing the OTA giant is expected to gradually ease, and it is still expected to play an important enabling role in the areas of inbound tourism and tourism AI in the coming years, in coordination with the demand for inbound and outbound tourism and the optimization of domestic tourism supply. The current valuation position has elasticity.